What You Will Learn
What MCP (Model Context Protocol) is: the open standard that lets any AI assistant plug straight into your live Manago AI CDP data, with no custom integrations and no months of development work.
How to set it up in two minutes: one URL, no API keys, no tokens, just connect Claude or ChatGPT and start asking questions in your first chat.
The real use cases MCP covers: email/SMS/web push analytics, workflow performance, revenue and segment reporting, contact lookups and activity history, tag/segment usage, repurchase windows, product affinity, and omnichannel campaign comparisons.
MCP vs. Manago AI Agent: when to use the on-platform Agent (guided flows, built-in approval gates, fast daily use) and when to reach for MCP (open-ended, off-platform, best for power users and cross-system analysis).
How it works in practice: from "show me last week's top campaigns by revenue" to a ready-to-share answer, in four simple steps.
Why You Should Join
Join us to see how MCP changes the way you work with your Manago AI CDP data. Instead of waiting for a custom integration or learning a new tool, you connect your favorite AI assistant with a single link and start asking questions: about campaigns, segments, revenue, or contact history, just like talking to an analyst.
This is not a session about features. It's a hands-on demonstration of how the open MCP standard opens your data to any AI tool, saving you integration time and giving your team the freedom to analyze data without waiting on a report.
